Barça fans had a thrilling day on Thursday as the new Masia –Oriol Tort Training Centre was opened. The ceremony was shown on the Club website, its Youtube channel and Barça TV. Almost 300,000 people in some 150 countries watched the trilingual broadcast. For the first time ever, a Catalan language show was broadcast around the world, and that alone as seen by some 50,000 people. Youtube was the preferred channel for following the events.

Barça sentiment around the world

130,338 users connected to the club website and the FCB Youtube channel was seen by some 93,038 people, where the show was broadcast in English, Spanish and Catalan.

The special Barça TV programme about the inauguration of the Masia was watched by a share of 1.8% and an average 35,000 people for two hours. The most watched section was the actual inauguration of the Masia, which was also shown on Barça TV Internacional.

Televisions channels TV3, Esport 3, Teledeporte and in 60 other countries also used the signal created by the Omnisport news agency, including ESPN, Al Jazeera and Fox Soccer.

177 media companies attended the event: 26 newspapers and magazines, 20 radios, 112 televisions and 19 photographers.

There was also a huge impact on social networks, with 122 tweets per minute on Twitter, which makes for two actions per second discussing the opening of the new facility in Sant Joan Despí via #masiaFCB.

The video of the complete event can still be viewed online.